services-page-generator
# Pages: Services
Guides services page content and structure for service-based businesses (consulting, agencies, freelancers).
**When invoking**: On **first use**, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output.
## Initial Assessment
**Check for project context first:** If `.claude/project-context.md` or `.cursor/project-context.md` exists, read it for service offerings and differentiation.
Identify:
1. **Service count**: One overview or multiple service pages
2. **Audience**: B2B, B2C, or both
3. **Conversion goal**: Contact, quote, booking
## Best Practices
### Structure
| Approach | When |
|----------|------|
| **Single page** | Few services; compact overview |
| **Hub + detail** | Many services; main page links to each |
| **Service tiers** | Packages, pricing tiers |
### Essential Elements
| Element | Purpose |
|---------|---------|
| **Service overview** | What you offer; who it's for |
| **Benefits** | Outcomes, not just features |
| **Process** | How you work; steps |
| **Proof** | Case studies, testimonials |
| **CTA** | Contact, get quote, book call |
### Content
- **Benefit-first**: Solve problems; outcomes
- **Clear scope**: What's included
- **Differentiation**: Why you vs. others
### SEO
- Target "service + location" or "service + industry"
- Schema: Service type
- Internal links from Home, About
## Output Format
- **Structure** (single vs. hub)
- **Service** descriptions
- **CTA** placement
- **SEO** metadata
## Related Skills
- **landing-page-generator**: Service landing page; CTA to contact, quote, or booking
- **contact-page-generator**: Services CTA often goes to contact form
- **url-structure**: Service URL hierarchy (e.g. /services/web-development)
- **features-page-generator**: For SaaS; services for service businesses
- **pricing-page-generator**: Service pricing
- **customer-stories-page-generator**: Proof for services
- **title-tag, meta-description, page-metadata**: Services page metadata
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ai